The Challenge
UGHI faced multiple operational challenges:
Manual inventory and order tracking processes.
Lack of real-time visibility into merchandising execution.
Disconnected communication between teams and retailers.
Limited tracking and compliance monitoring for tasks.
The Solution
4C addressed these challenges with a comprehensive platform designed for real-time, mobile-enabled management of processes.
Key Features:
Mobile Inventory Management: Real-time synching for inventory data, with easy entry and access from mobile devices.
Visual Merchandising Planograms: Easy-to-use merchandising guides and checklists for instant execution of promotions and displays.
Geo-Fencing and Auto-Detection: Enables automatic detection of outlets and task notifications based on location.
Unified Sales and Merchandising App: A single app that adapts to user roles for consistent workflow.
Real-Time Task Tracking: Integrated alerts and notifications to monitor task progress and compliance.
Faster Execution: Real-time tools empowered UGHI teams to work more efficiently, executing promotions and managing inventory with ease.
Improved Collaboration: The platform allowed stakeholders to collaborate seamlessly, reducing communication gaps.
Better Insights: Real-time dashboards provided UGHI with actionable insights, improving decision-making across sales and merchandising operations.
4C digitizes key processes and enhances collaboration, allowing UGHI to achieve operational excellence while streamlining sales and merchandising workflows. Driving operational efficiency through real-time digital tools and collaboration.